This book is the first to provide evidence-based experience to showcase how stakeholder managemen...
This book brings together the state of the art and current debates in the field of formative rese...
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This book brings together current innovative methods and approaches to segmentation and outlines ...
This book brings together current innovative methods and approaches to segmentation and outlines ...
This book brings together the state of the art and current debates in the field of formative rese...
There has been a great deal of debate over the past 70 years about the construct of loyalty and h...
This book is the first to provide evidence-based experience to showcase how stakeholder managemen...