This valuable book examines the complex psychological processes involved in answering different t...
Examines the different populations and settings that can make surveys hard to conduct and discuss...
Surveys are the principal source of data not only for social science, but for consumer research, ...
Surveys are the principal source of data not only for social science, but for consumer research, ...
Praise for the First Edition: 'The book makes a valuable contribution by synthesizing current res...
Examines the different populations and settings that can make surveys hard to conduct and discuss...
For many household surveys in the United States, responses rates have been steadily declining for...
Survey methods research--an interdisciplinary approach.